Why I Sold Coke and Bought Church & Dwight - trackseekingalpha

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Why I Sold Coke and Bought Church & Dwight
Oct 25, 2009 10:51 AM UTC

trackseekingalpha

Return	Risk
-14.88%	HIGH

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Symbol	Sentiment	Start	Return	Closed
KO	n/a
CL	n/a
CHD	n/a

Via Long Investment Ideas from Seeking Alpha:

Earlier this week (10/20/09) I sold my 50 shares of Coca-Cola (KO) at a price of $53.38 and purchased 48 shares of Church & Dwight (CHD) at a price of $55.61. As part of my own "trading transparency", I wanted to share with you my own thoughts behind this decision and update you regarding my current strategy.

There is no doubt in my mind that Coca-Cola remains one of the top international brands of 2009 and of all time. Like my own admiration for Colgate Palmolive (CL) that I have written about previously, I would like to add Coke to my portfolio again some time in the future. However, this week the company announced 3rd quarter results that were a little 'flat' and the market responded with a pull-back in the stock price.

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