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7 pts

Opinion on  DIAGEO plc (DEO)     Sector: Consumer/Non-Cyclical  >  Industry: Beverages (Alcoholic)
Economic Depression Leads to Alcoholism for Broke Folk

Apr 03, 2008 10:37 PM UTC
Dcgicon
Return Risk
-13.68% LOW
Sr. Analyst

This company maintains a good set of hard liqour brands for broke folk.

This is a recession and depression proof stock. %32 proof to be precise.

As jobs are lost and people lose there retirement accounts they will always have cheap hard drinks to look forward to at the end of a long hard days work in day wage slave labor.

P Diddy is supporting the Ciroc brand vodka and so are we.


Update 06/18:


DEO:  This call was made on 04/03/08 @ $85.32
Rating:   Positive   $85.32 (04/03/08)
Gain/Loss:   -33.70% in 231 days
Target:   $100.00 (+17.21%) in > one year


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