Modavox, Inc. (MDVX.OB), a pioneer in Internet broadcasting, and producing and syndicating online audio and video, announced the launch of two technology product lines from the company’s Interactive Division. These two products, Stream Syndicate™ and BoomBox Video, utilize patented infrastructure that allows content providers the ability to customize content for end users, targeting geographic, demographic and behavioral data.
The technology for Stream Syndicate™ has been in development for years and will provide the next generation of advertising delivery by providing the company’s clients with an advertising delivery platform that offers more features for less money. This technology has been adopted by WTVG (ABC O&O) in Toledo, Village Voice Media with 35 community newspapers, Gannet’s Arizona Daily Star and the Arizona Republic’s AZCentral.com.
BoomBox Video provides sophisticated geo-targeting, play list controls, pre-roll and audio visual advertising capabilities. This patented system enables the creation of complete urban news networks while allowing users to instantly publish videos that support and supplement their traditional operations. BoomBox Video 3.0 will be utilized in a launch of a news distribution system for the Black Hills Pioneer’s South Dakota News Network in March.
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