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11 pts

Opinion on  Apple Computer Inc (AAPL)     Sector: Technology  >  Industry: Computer Hardware
This Apple could fall far from the tree

Oct 22, 2008 01:36 PM GMT
Newsmonkey
Return Risk
-19.36% LOW
Sr. Associate

Recent News   Fundamental Analysis  

I am continuing to follow my investment thesis of selling the rallies.  Although Apple posted impressive quarterly results yesterday I don't think they will be immune to the slumping economy.  Given the likely hood that Obama will be elected President of the United States and the continued likely hood that both houses in congress will be controlled by the Democratic party I believe the economy's troubles will deepen.  At best, the current economic slump will probably last several years.  I think that will be true regardless of who is elected.  However, I think that the likely hood that taxes will rise due to the Democratic policy of "spreading the wealth around" and this will cause the down turn to be deeper and longer than my current best case scenario. 

If a rising tide lifts all boats a falling tide does exactly the opposite.  Apple may very well out perform its peers but virtually all of apples sales are from descretionary spending budgets and you don't have to be a genius to know that descretionay budgets are going to be smaller for a long time.  Apple is priced for perfection (it is currently trading at $101 in the premarket session.    I love apple but sometimes you have to sell the ones you love.  Sell baby sell.


AAPL:  This call was made on 10/22/08 @ $97.37
Rating:   Negative   $97.37 (10/22/08)
Closed:   08/13/2009 @ $165.31 (-69.78% in 294 days)
Target:   $75.00 (-22.97%) in Six months


Comments (3)

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Jpeg_sun4agk
Locationh   61%     1 point   commented 410 days ago reply

Good call IMHO however have you ever played AAPL coverd calls? If you think they are heading south sell a JAN 105 2010 @ 24.15 and just sit back and wait. AAPL would have to reach 129 to get called out. Great pocket change.

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llappy   73%     1 point   commented 408 days ago reply

I agree with newsmonkey. Apple has great stuff, but when push comes to shove people will start buying the cheaper stuff... Hard to believe, huh?

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Santelli_bait_switch
sandiahead   81%     1 point   commented 380 days ago reply

Apple makes quality stuff but their prices will do nothing for them in this recession. Sales will tumble as will their price.


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perissinotti N/A 10/28/2008



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